The Almighty Notch

I was as bad as you can get with women.

Kissed the first girl at 18.

First date at 19.

Lost my virginity at 27.

My social awkwardness and ineptitude shown through every time.

At 22, I took a first date to dinner and then to my new home being built. That was my plan, and she silently seethed as I told her the layout and how I was so proud.

“Take me home, okay?”

Dated a bigger girl just to try and lose my virginity because my friends ragged on me. Got cold feet after taking her to a friends wedding and had another friend do the deed and take her home because I couldn’t bring myself to have sex with her.

Went out with a girl 4 times and we never even kissed, just did awkward things and chatted as friends over dinner until I invited myself to her house and ghosted her before I came over.

Embarrassing fails, then came my ten year marriage and the trials and tribulations with 4 of those years being nearly sexless (1-2 a year) and my continual struggle with women, as I saw it, was the cause.

During and after my separation and my divorce I stopped giving a damn. Broke, depressed and downtrodden, I let any girl with a passable face and a penchant for saying yes in my life, and these broken women made it even more miserable.

But hey, at least I was getting laid?

Then, I discovered the Red Pill, and Pick Up Artistry.

As I got better with, the women got hotter, but also more fucked up.

My definition of success was to “get good with women”. I had no other goals beyond that. I had no aspirations for a healthy relationship because I honestly thought that just be getting good with women, all the other things would take care of themselves. After all, it wasn’t me, it was the women I was meeting, right?

Tried to fake it at first. Faked my way right into the friend zone in LA. Then back to the dead zone for having the temerity of being a player with multiple leads.

But I was having a blast, and enjoying something that had eluded me for my whole life, the experience of dating multiple women.

So, consider it a checkmark on a box that I had set out with long ago.

But it’s not, and will not be for me, considered a success.

Because all it did was bring on more problems, bigger problems. The short term brought me more sex, more women, but in the end, it brought me no closer to a long term relationship. It merely told me that I could have as many short term flings as I wanted, but that I wasn’t going to be loved, nor would I love anyone, because love is weak. Love is for men who have feelings, who have emotions, and who are simps.

And for as much fun as I was having, this was the bottom line. You have to always be hard, emotionless, and use dread game to keep your woman in line, because “all women are like children”, and they need to be in the “presence of someone who can tell them what to do”. “They won’t ever love you the way you want”, nor will they give you the deep, meaningful love you seek.

As I’ve found, PUA and LTR are incompatible terms.

In PUA, you get what you wish for, but you also get dead ends that don’t lead to anywhere good, because it all boils down to playing the game in the shallow end, when really what you need to learn is to swim in the deep end, and then you get to jump off the diving board.

As part of my journey, I’m having to deprogram myself from PUA thinking and it’s been incredibly difficult. With every passing day, I still catch myself using pick up terms, lines of thinking, even trying to be mindful on how I’m communicating to women because many of the ones who I would be willing to have a LTR with are turned off by these statements.

“The NOTCH is the GOAL”

PUA thrives on escalation, quick and extensive, in order to get to the almighty notch.

And it doesn’t matter HOW or WHO you get it with, just that you get those numbers.

And this goes with everything, approaches, either cold or lukewarm, day game, everything, because the bottom line is hasn’t changed, it’s not about getting you comfortable with talking to women, it’s about getting you comfortable talking to women then sleeping with women.

Because it’s really all about the notch.

When you get the notch, you can brag to the community about it, because you’re doing hard things. And they pat you on the back and you go out and do it again and again. But notice when they get the notch, notice how it doesn’t fulfill anything but going out and getting another one.

The beautiful unicorn is the goal, but it isn’t having a relationship with her, it’s about landing her for even a brief moment (she’s not yours, it’s just your turn) and moving on to another one.

If you’ve read “The Game” by Neil Strauss, he got so good at picking up women that it became nothing fulfilling in his life. Only when he started to have feelings for women did he start to understand the consistent dead end of this lifestyle. And by that time, the damage was done. Many PUA’s have had horrible relationships, including Mystery, because they didn’t understand that simping doesn’t die simply because you said it does. They didn’t understand that self mastery and “fake it until you make it” don’t jive in real life. They became personas, never found the real “them” and tried to apply that to all parts of their lives, with horrible results. So now it’s “don’t catch feels” and everything is cool. And it’s led to an absolute mess of a dating scene.

Look, I get it, some guys want this lifestyle and die with a smile on their face after climax. But it isn’t realistic, nor is it sustainable. Which is why many of your gurus are happily married (or at least pretend to be) with one woman. If you can pull of haram game go for it, but a majority of guys just want a ride or die to support them, love them, and be there for them. We can argue all we want about monogamy being a broken concept, but the fact remains that a majority of this world still believes in it, and as a man who didn’t believe after his divorce, I am a believer too.

Quite simply, the long term love of one trumps the fleeting love of many. It’s shallow, empty, short lived and transparent. And it gets old. You’re the dude in the club at 55, with the pony tail, who fucked his way through the city in the early 00’s, and now you’re hoping for that magic to rub off. But all you’re getting are ladies from the retirement bus, because you never bothered to make a life for yourself, a real life, and lose all the other bullshit that worked for a while, but has since stopped. There’s only one Hugh Hefner, and you ain’t it, and even after that, man made it seem as if this was the life, the world that every man wanted, even as Hef bungled his way through different marriages and arrangements.

“But at least he was getting laid by beautiful women.”

Men consistently have trouble getting laid, and this was the deficiency that PUA was supposed to eradicate. But it took the feels from the game, and it took the reason for being and boiled it down to whether she spreads her legs for you on the first date, whether you’re getting that girl in accounting to go down on you after a meeting, or whether that girl you approached on the street is a “good girl” that you have no shot with. It’s a “Dear Penthouse” that men dearly want but can’t get. It tried to quantify EVERYTHING, so that you can just look at the numbers to see what women are doing, how they act, and how a majority of them believe in “monkey branching”. Hypergamy doesn’t care, until you realize that the majority of women who we blame for hypergamy were broken human beings in the first place, with either bad upbringings, domineering or no fathers, and have no interest in taking responsibility for any of it.

And if you dare to believe in monogamy, you’re labeled blue pill and you’re doomed.

However…..

I’ve seen, in person, many men who have good women in their lives, and I see what it can do for them.

With some PUA, dishonesty was a hallmark. “Don’t tell women anything you’re doing” was the go to. Then, it was “you spin multiple plates and tell them up front what you’re doing”, but brutal honesty only works in a progressive, dystopian dating market where everyone’s trying to fuck everyone else.

You may win in the meat market, but you lose in the life partner game.

And I want to win in that game. Because it’s what I want to do.

The Reality

Nothing punched me in the face more than when I was trying to get into a real relationship and the reality of my PUA programming came up.

Women looking for a relationship don’t want to hear that you’re fucking other women and they can just take that to the bank.

And why would they?

I consistently say to men that if they found out a woman they were dating was screwing other dudes, they would be a bit concerned. And yet, many modern women do just this, and get upset when men do it as well. But it’s not ideal whoever does it, and while it shows disastrous double standards in dating, it also shows how detached we all are over sex and healthy long term relationships, and how the lines have blurred for everyone.

But the reality….the reality is much better than what the gurus tell you or want you to believe.

The Notch you get from strange women is much worse that the sex you have in a relationship.

Why? Because in a deep, committed relationship, you and your significant other open up sexually, and sex can be anything you want.

But they don’t want you to know that. Why? Because hate and anger sell. It’s easier to blame others for your lot in life than to take responsibility for yourself.

But more, it’s easier to sell gimmicks to guys who don’t want to do the work.

If you read “The Game”, you saw that in Los Angeles, when hundreds of men tried to get some of that genie in the bottle that was released, women started catching on to the ruse. Men who had used old time favorite pickup stuff like “The Cube” were suddenly being outed by women they were trying to hit on.

IT GETS OLD.

It’s cliché, but it’s true. We see men dropping out of PUA and the old guard weeps not because guys are doing what’s best for them, but because they miss the old days when they were hitting up models and actresses in the streets of the cities they haunted. Guys understand there are useful things in both PUA and the red pill, but it’s not a place they need to stay at for long. Because time doesn’t stop in those worlds, and eventually it becomes old, boring, and less important that a man getting on with his life.

“Get good with women” is and was the only end game, and once you get there, you’re adrift again because you’ve hit the mark and now you have nowhere else to go. You see men who in their prime were the best PUA’s ever, now reduced to shells of men talking about the days of game like a 43 year old over the hill dude talks about his 4 TD passes in the high school state championship.

Men have to have forward motion, they can’t just rely on inertia or momentum, because it ensures they’ll be stuck forever. Some guys can pull it off. But most cannot.

And instead of giving them consistent tools for building and growing a good life, they give them tips and tricks to get to that next phase, and drop them off like a bus stop. And we wonder why many guys are bitter about what’s happened to them.

You have to think past the notch. The best notches come at the hands of a woman who loves, supports, and is there for you. Men, married men that I know, that have taken control of their lives and become patriarchs, are having the best sex in life. Because they have a trusted person whom they break bread with every day, and they have someone who believes in them and what they are doing.

They’re having hot sex after breakfast, instead of hoping the fat girl at the end of the bar at last call is drunk enough to go home with you.

They’re going on amazing trips and doing fun things with their families, instead of getting high at a friend’s house before going out to the club to see if you can pull some girl younger than 35 tonight.

They’re having children, instead of pulling out and hoping that next phone call isn’t the girl you had sex with saying she’s late.

They’re living their lives, moving on and growing in other directions instead of harkening back to the halcyon days of when they had a threesome while high on cocaine.

I choose the group who’s creating more in the present, instead of remembering the good times, and I won’t apologize for it. It’s my choice to move forward and be more than I could have ever imagined, and there are women, many women, out there that I don’t have to dazzle with a card trick or a palm reading to get them to look. I am the game, and many women are eager to play.

Get out of the past, get passed the notch, and get on with your life.

Or be doomed to stay in the same place, in the same world, in the same dull life, forever.

Attractive Versus Hot

Photo Credit: Barnorama

She was gorgeous.

I saw her when I first walked into the room at the networking event. I went over to the bar and talked with the bartender for a moment, then ordered my usual Zombie Dust ale. I had been to many of these before, but this was the first time I’d seen this woman at this kind of event. She wore a light blue business suit, lace cami underneath, and a pearl necklace. Her eyes were as brown as mine were, and her dark brown hair was long and thick.

I sat at the bar watching her set up her booth, a sales table to give out free shit and promote her company. Her boss was flirting with another girl across the room while I looked into her eyes. She kept looking away. Her heels were on point. Fashion pumps with a fresh pedicure. I noticed everything about her. Her earrings, blue hoops matched her suit. She knew what she was doing.

So naturally, I went over to her. We started talking about her company, what she was doing at this networking event, and all the blah topics, but I eventually got her to open up and with a few drinks, we were having a good time as the networking event ended.

What was funny throughout all of this, is the mask was slipping a bit on her. She was obviously a drinker, party girl, but it was amazing how little it took for her to let her hair down and get out of her “business” mindset that made her nervous and unsure about herself.

Liquid courage does it every time.

Sure, she said she had a boyfriend, but she wasn’t acting like it. Touching my leg, whispering in my ear, other things that stated that she was unattached for the right guy.

There were other women there, but they weren’t as “hot” as she was. They didn’t command the room like she did. They were more homely, more reserved, less obnoxious, but they weren’t as hot as she was.

Men let women get away with a ton of shit when they’re hot.

This was the first 9 I had hit on, flirted with. My new found confidence, improved physique, and improving social skills were winning the day. This was what I had prepared for. This was the hotness I wanted in my life.

What I didn’t know at that time…..was that she was a 9, but she was also a damn handful.

I was just stoked to have pulled a hot girl. For months before, as I was working on my game and my approaches, I would go up to hot girls and be smacked down like a weak jumper in the paint. But, all of the sudden, the work was paying off, and I felt as if this was the big time that I was finally going to get some of that top-notch pussy that all the guys talk about.

Other women would look, try to get my attention, but I didn’t care. I had the hottest girl in the room flirting and touching me. Time to take this party on home and enjoy the spoils.

And enjoy I did. I’m sure we did things that her boyfriend didn’t get to do with her.

It was everything I had ever expected and more…..until I woke up the next morning.

Hot But Not Attractive

As I was learning, there was a difference in her attitude when she was not “in character” trolling for dudes in the dregs of the networking circuit. She would proudly claim “boyfriend” if her suitors were not properly attractive enough for her to deem worthy.

And this was just the tip of the iceberg. She was demanding. She had been used to men doing what she wanted because she was hot. When she came across a guy who didn’t, she immediately began the shit testing in earnest. And as I was finding out, she wasn’t a very deep person, meaning she kept her eyes on her phone one minute, and the mirror the next. She had tons of admirers….

As we started dating, I knew it wasn’t going to last very long. She wasn’t interested in anything but the attention she got from the guys she wanted. It was all about her, so it stood to reason that our little escapades weren’t going to last long at all.

Look, the sex was great. Her body and face would make me hard in a heartbeat, and I’d spend quite a few hours pounding away at her. But after the release, my post nut clarity (h/t to Donovan Sharpe for that little nugget) told me this girl was trouble.

Her liberal, “empowered”, independent woman mindset was getting older by the minute.

She belched like a trucker, she was a fucking slob, she was jealous of other girls who I spoke with, all while chatting away with other guys (of which I was slowly not giving a shit). I was under the impression of the many guys in PUA who had told me, “Dude, no matter how hot she is, some dude, somewhere, is tired of her shit.”

She would constantly try to start shit, even when we were out together at dinner. She would shit test incessantly just to try to get a rise out of me. Her self-esteem hinged on being able to challenge me at every opportunity, and it was getting tiresome.

The final straw came when one night, she decided to start talking shit to me when I was at a dinner event with some friends. I wasn’t going to stand for this anymore. So as she started to escalate, I left. And I never looked back to her.

I felt like I had won a prize at first, but then I felt as if the prize wasn’t as pristine and great as it had led me to believe.

She was high maintenance, an attention whore, a slob, and a deeply flawed human being.

But at least she was hot, right?

She would constantly challenge me in front of people, hoping I would erupt and fight back. Constant shit testing became a wear on my nerves.

But at least she was hot, right?

The sex was great. She was extremely good-looking. And I forgave many things she did because her ass looked good in a dress and she wore the heels I liked. But she was always on her phone, talking to who knows, planning her next dude, and this temporary fun time proved the point of the manosphere that “she’s not yours, it’s just your turn” was real as fuck.

But at least she was hot, right?

As I grew older, wiser, and dated more, I found out some things about women that I needed to find out. As soon as the leash of a dead marriage was off of me, I started to go all out in search of the hot women, because I was told they would make me happy. Having hot sex with a hot girl was what life was about. And in some way, yes, I’m glad I experienced it with her, but in many other, mounting cases, there was a reason she was single with a boyfriend for convenience.

Attractive But Not Hot

So after repeating this approach with hot women, and understanding that there were issues with the women I was dating, I started to up my own qualifications. No longer was it just about being a hot woman, it was about more than that. I started to look deeper into the women I was hitting on.

The thrill of banging a hot woman was getting old now. I understand that there are many men who would’ve killed to be in these positions and that I was looking a gift horse in the mouth if I wasn’t going to use my newfound powers to plow different girls, but I just didn’t see the benefit, especially if my mental stability was at stake.

So I pulled back. I regrouped and focused on what I really wanted in a woman that wasn’t being proudly displayed in public.

I started to talk to women and hit on them if I truly was attracted to them. The women I walked by so many times before at the networking events, at the restaurants, at the bars, that weren’t as hot, but were still good looking, were the ones I would talk to.

Many of them were non-starters, but more than enough of them were better and less work than the 8’s and 9’s I had struggled with.

And I was getting better with all women, but I was also raising my personal standards with women. I wasn’t going to just sleep with a woman for the hell of it, because while it was fun, the price of getting my dick wet wasn’t worth the mental anguish I was getting by dating these girls.

I was looking for a “Ride or Die”, a woman who would come into my world and be willing to be a part of it. It was her call. And I’d be remiss if I didn’t say I’d take a few hotness points less for a woman who would support me and be my “Ride or Die.”

As the old adage goes, “I’d rather date a 6 or 7 than put up with an 8 or a 9.”

There’s something to be said about a woman who has her shit together and is attractive in other ways besides looks. I’ve seen women who were a 5 or 6 who were more feminine, softer, and more attractive than the hottest 8 or 9. That’s because attitude either adds or subtracts from a woman. The hottest girl can be the most unattractive asshole if she opens her mouth. Hotter girls are more entitled, as they’ve had men waiting on them hand and foot for much of their lives.

As I’ve always said, the most unattractive hot girl is one that knows it.

Humility and being humble are extremely attractive in women.

Look, I’m not saying find the ugliest, fattest chick you can get because she might be attracted to you. You’re allowed to have standards. But be aware of the hot girls and the baggage they bring with their looks.

As a guy, it’s important for you to sow your oats. And yes, getting experience with hot women is what every guy wants. But be aware that it’s not everything.

Get your dick wet with a hottie. And if you’re lucky enough to find a hot girl that is actually humble and has it all together, hold on to her like grim death.

There are unicorns out there, they just need to be attracted by a beast of a man.

Trads or Chads

Photo Credit: BBC

The “manosphere”, a phrase that many times is just a catch all for men who are working against the feminist movement, working for men to re-take their lives, and working to educate men on their roles in this world, has recently had a split. But it’s not the split of egos or personal differences I’m talking about. It’s the perceived split between traditional men (Trads) and men who are still teaching basic PUA and interactions with females, touting “at times” the “enjoy the decline” mantra.

I will honestly say that these men and the camps they’ve formed, are NO different from each other. They all believe the same things, they all are unplugged and “red pilled” as well as under the same forward thinking that modern men need to be under.

The sphere, for years, has split against itself with one side claiming red pill purity and the other side claiming life after the red pill and men bettering themselves. Both are correct. Both are needed. Red pill is a truth moment, with it’s many branches, but it isn’t a blue print on how to live, it simply is a list of truths that a man must accept in order to move on with his life, especially with concern to women. Both are supposed to work in concert, with red pill guys dropping truth bombs, then PUA / life guys taking over to keep those truths in the man’s life, and crafting a life that these truths become a cornerstone of. But the truths are REQUIRED or a man to accept to move forward. He can’t halfheartedly accept them without knowing full well that they will change his life for the better if he adheres to them completely. He has to.

If he doesn’t, none of the other crap matters, because he’s still living in an illusion. If he does accept, the “trad” men take over and push a man to live for himself first, and a woman is a compliment to his life, not a reason.

Physical and mental fitness, style, diet, and other aspects are then put to this man, with him taking responsibility for creating a life that is truly his.

Gurus, dudes looking to make a buck, regular guys, etc, all vying to help this man with his life. None of this is wrong.

Once again, for the people in the back, there are no differences in these men’s thinking. Guys need the help, especially guys who have taken and accepted the pill. They are vulnerable out of the womb again, so men on the sphere are taking these guys and helping them.

The differences, as I will spell out here, put me in neither of the camps, and in the big scheme of things, are a hair that doesn’t need splitting, but will no doubt be split for years to come, as it has for years before.

Chads

The hard core red pill guys are out there everyday and they have a point.

They run with mantras such as “She’s not yours, it’s just your turn” as well as the other oft repeated phrases that have made this sphere the sphere that it is. Remember, it all begins and ends with the red pill, which is why guys like Rollo, Dalrock, Pook, Roosh, and Roissey will always have a voice long after they are gone. The reason these guys and their content will always be around is because it’s truth. It connects men throughout the world with the truth that’s been withheld from them forever. These buzz words and phrases, while trite and over used, form the basis of the truths men should be taught at a young age, but rarely are. Feminism is a huge problem that is only getting worse as we get into the more “woke” decade.

PUA’s are working on this side as well, and while notch count is king in many of their worlds, it stands to reason that getting better with women is one of the best and most useful applications of the red pill. You can’t be a better man without learning to be better with women. And men by the truckload want to be better with women. Men are sexual, so they’re buying what the manosphere and the red pill are selling. And it’s an easy sell because guys want to sleep with hot women.

The “enjoy the decline” guys have a point, albeit one that isn’t easily applied to an unplugged man’s life. The philosophy of ETD is a philosophy based on red pill truths but doesn’t give a man anything other than notches and a bit of an empty life to look back at. I think that many men require a purpose, with the purpose of bedding all manner of girls being fine for a period in a man’s life, but not the end all be all. This is why the red pill is a praxeology at first, and not the whole ball of wax that men need. Truly, living the red pill life has many advantages, but it doesn’t give men enough to truly move forward. It only shows men a general list of concepts to deal with women and move forward socially.

Which is why I don’t fall into this category. I do believe that men need to have experience with women and need to meet as many and experience as much from all women have to offer before deciding on an LTR. But I also believe that they need to have that LTR. Many of the red pill purists are in LTR’s or marriages. They’ve pursued red pill ideals to conclusions that go against some of the red pill purity crowd in never getting bogged down in marriage or LTR’s and notch count as king. I also believe that marriage is still a viable option, as most MGTOW or other red pill groups will tell men to avoid at all costs. Also, the RP decries women having any input at all on their side of it. “Don’t talk about Fight club” is all too prevalent. But I think women’s input, showing the results of what the red pill brings to men, can add to the sphere, just as long as they don’t dictate behaviors, but instead show how the behaviors learned can affect a positive relationship with the opposite sex.

The single mom dilemma isn’t a dilemma to Chads, as they avoid them at all costs. But I disagree with their thinking that ALL single moms are terrible wastes looking for men as a meal ticket or substitute father. There are many good ones out there I have dated not looking at victim hood as a cash cow, but putting their heads down and making no excuses for their lives. This is where I split with the Chad crowd. And while I’m in no danger of wifeing up a single mom for sex, it does happen and men need to avoid women who are damaged just looking for money to help them rectify mistakes they’ve made on another man’s bill. It’s about living life on your terms with all the education to back that up.

I still and always will be a red pill adherent. But I do believe that there is more to a man’s life than that, but it is the key that unlocks a vast majority of it.

The value lies in the fact that these truths will always be there for men willing to learn and accept them. And for that, they will be eternally important and a required part of the sphere. But there’s more.

Trads

Trads, or the beard wearing, lumberjack looking, weight lifting tough guys that have propagated the manosphere (I’m probably one cause I have a beard), have really taken off in the past year. We are seeing men living the manly virtues, all while trying to push red pill truths. We’ve seen the religious right show up in this group, with Christianity and some Islam being thrown into the manosphere for good measure. And why shouldn’t they? These religions are based on men leading and having a strong masculine presence. Islam, especially, hasn’t really been infiltrated by feminism as Christianity has. But the religious right will continue to lay claim to parts of the manosphere and what parts haven’t been feminized will continue to play a part at the table of traditional masculinity.

But many of the religious messages are not compatible with red pill truths, especially since we’ve seen a massive invasion of feminism in the church.

While the Chads set the truth, the Trads take it to conclusions. These are the life action guys such as the workout gurus, the dudes who demonstrate in life what actionable masculinity entails. They give the guidelines based on the red pill and how men need to live their lives in a red pill manner. If the red pill is the road map, the trad world is the transportation to get there.

Empowering men after they become unplugged has always been a dicey business because the temptation of the romantic, blue pill stories that get in men’s heads. The truth still needs someone to carry it to realization, men who have lived the pill and everything it stands for.

While I don’t relate to Chads on certain levels, I don’t relate to Trads on others.

True, I am a single father. True, I do believe that a long term relationship and marriage are still in the cards for many men. But every time traditional masculinity tries to up end or re-brand the red pill, they fail miserably. It shouldn’t be rebranded, and it can’t be re-invented. It’s a part of the sphere, regardless of if we think it should be or not. It’s a baseline realization that many men have to come to and it can’t be gotten around.

Marriage, as good as it can be, is not for every man. There are many men out there who are risk averse and also don’t have the inclination for any kinds of long term relationship, and that is okay.

Trads will also call on women to help shape and work on communicating the red pill, but they can’t effectively negotiate that side of it. This is where men on this side need to use their own success stories with their wives as motivation for men to show them what marriage, on their own terms, can truly be.

They also believe that many single moms are fine to date, as the Chads will tell you avoid them. Many single moms are damaged and looking for a meal ticket. They want a child to have a father figure because their worthless ex is not holding up his side of it. But there are quite a few single mothers I have dated that don’t ask for that. They have a father that cares and they aren’t in need of a man to father up the kids.

I also believe that sex, as a vital part of a man’s life, regardless of his morals, is still too important in any relationship to be disregarded. Red pill purists also believe this, and they are correct. Sex is much too important to try and gloss over.

The Two Sided Coin

So here we go, the two sided coin. A quarter is heads or tails, but it’s still worth 25 cents regardless of which side it lands on. That’s what this issue in in a nutshell. While we all may flex our perspective at times, all of it is good if in the end it’s establishing a man’s own choice as the correct one. Regardless of how he gets there, as long as he accepts the truth and chooses his life of his own accord, it’s a crap shoot on how to accomplish it.

There are no absolutes except the truth. And the truth will set you free. Other than that, the manosphere is one gigantic gray area. What work all of these men are doing, regardless of who says what, and who fronts how, is trying to keep men from making real mistakes that will cost them far more in the end. Money, time, even their lives. No man on this sphere wants to see a man take his own life. And that’s what we are all working towards. To make men satisfied and strong in their own lives. And making their own choices to that end, and holding them accountable.

It may not be pretty, but we are all living examples of men who’ve weathered hard times to come out ahead. And we’ve all done it on the red pill.

So regardless of which side you’re on, I’m telling you that the men I see and talk to on this side are preaching the truth, regardless of flex. They are trying to get men away from the feminist dream and trying to put them on solid ground that they alone negotiate. Men have to live life by their own rules, and it’s time for the sides to come together to make that happen.

It won’t, but I can always be hopeful.

For now, I choose not to be on either side. They both have their advantages, but both need to bridge the gap to really get to helping men the best way, by combining their forces. I will continue to be a demon for both sides because I don’t fully subscribe to either ideology. Because we need real world solutions besides broad platitudes to really help men in every situation. But, alas, we will be here for a while yet.

But, here’s the thing. Reasonable takes are needed in all aspects of a man’s life, and a platitude that pushes too far on either side shouldn’t be accepted.

But we still have the gaps, and we still have the disagreements, and we’ll still have it for years to come.

So I continue to work laboring under the common sense approach to all of this, what’s right is right, what’s wrong is wrong, but as long as you own it and do it on your own terms, you are living life right.

The Sale

Photo Credit: “The New Yorker”

So, you’ve decided to go to a new church. You’ve heard great things about it. Your friends are raving about the spiritual content, the great speakers, the fantastic music, and the real down home community feel.

It’s a startup church, just working on building it’s flock. How are they going to persuade you to come to their church? They don’t have the main church built yet, so they’re having to use a school auditorium for Sunday service, but the people are great, and they really focus on positive aspects of the religion they believe in. But they have other great aspects that they showcase. A great priest and message, good music, a welcoming environment, and other bonuses make this church one of the best up and coming places to worship.

So why go? You’re curious. You want to see more. You want to explore and know why and how they praise their God. You want to see if you have things in common with the congregation. You want to feel comfortable with as much as you can before you commit. You won’t give money to an organization you don’t trust. So you try to do as much homework as you can to make sure you make the right choice.

So with this in mind, think about sales in general. How is this church going to continue to exist? With money. With donations. With a flock. They have to get butts in the pews or they’ll fold. So they have to give you options and attractive things to want to donate to. This isn’t manipulation, it’s the church knowing human nature and how to sell. If they do well, they’ll survive and thrive. If they don’t, it’s closing the doors.

When a life coach sells you on a positive mind set training book, or a psychic sells you on being able to talk to spirits, or Taco Bell sells you on a taco shell made out of a Dorito, you are being presented with a choice to partake in said activity for money, or not. You can easily walk out and go somewhere else. But at that moment, you have a choice. Now, many of these sales people will try to sweeten the deal by studying how humans generally react to certain sales tactics, or they’ll practice other tricks of the trade to try to close the sale. And many will fail, but some do better than others. Why?

Simple. They’ve studied human nature. Advertisers spent decades not only perfecting their product, but also making you want it. Not because they’re manipulating you, but because they just play the game better than others do. They know the rules and they push every avenue to win over their client base from the competition.

This isn’t using cheat codes, this is just someone who’s practiced, understands reactions, and knows how to sell his product. You just have to be smart enough to see through the bullshit.

Lately, there has been a misnomer to game and PUA (pick up artistry) that it’s manipulation, pure and simple. However, it isn’t. It never has been.

“Coffee’s For Closers”

Photo Credit: “Glengarry Glen Ross”

Pickup / Game started when a bunch of dorks, geeks, nerds, and sexually irrelevant men decided that hypergamy and female sexual empowerment wasn’t going to leave them out in the cold. They wanted sex with hot girls (as most men want) and they weren’t going to let their limitations hold them back. So they studied. And they practiced. And they used canned lines to elicit emotional reactions from females. They were shot down, but more and more, as they got better at their craft. They learned about human nature, learned about advertising their strengths and masking their weaknesses. They got so good they would go to great lengths to sell themselves. Mystery, quite possibly the greatest PUA of all time, used to dress in high platform heels, black everything, black top hat, black fingernail polish. No woman in a million years would go to bed with him, right?

Wrong. He made the case that PUA is sales, pure and simple. Many women bought and bought often. Many did not. But one thing’s for sure, women who slept with him didn’t have buyer’s remorse. They WANTED to sleep with him, they wanted what he was selling, and they lined up for it. They were unapologetic about it, even going so far as to share him with other women. Why? He was selling a good product.

In my excellent article “The Sexual Arms Race“, I talk about what men had to do to respond to female sexual empowerment and hypergamy being let off the leash in the 60’s and 70′. They had to adapt. There were many men who were going to be left out in the cold when it came to having sex with beautiful women, so (and some PUA’s from back then should today be considered autistic) nerds, dweebs and geeks analytically attacked a problem and studied it. And the sale they came up with was better than guys who had been naturally better with women by a country mile. They tapped into human nature and studied, practiced getting shot down but building their confidence, and at the pinnacle of their success, would snatch girls away from men who were considered higher value or even celebrity.

Did these men plant key phrases in these women to get them to do things? Did they hypnotize them and make them go against their will? Did they trick them into sleeping with them?

Hardly. They merely practiced and learned to play the game better than their competition. And women were buying. Many women.

Making The Sale

“What differentiates sellers today is their ability to bring fresh ideas.” -Jill Konrath

Back in the early parts of this century, PUA was gaining a foothold because guys were trying sales tactics that no one had ever thought of trying. Sales, in all of it’s intricacies, is at it’s heart about persistence. You have to keep getting up and going out there, believing in you, your product, and your company. You’re not going to reach anyone if you don’t get in front of them.

This is the absolute heart and soul of game and PUA teaching. The whole idea of canned lines, routines, and other tactics was to get you in front of women, get you confident in yourself in those women, and get you confident in the product that was you. That’s it. It wasn’t some elaborate scheme to trick someone into sleeping with you, nor was it a pyramid scheme to steal anything from anyone.

It was just a bunch of guys wanted to get laid by pretty girls.

They made the sale in their own ways. Mystery and Style (Neil Strauss) used pea-cocking. Ross Jefferies used speed seduction. Tyler Durden and the gang used Real Social Dynamics. The bottom line of all of these? A way of selling a product. That product is you. And some women don’t buy, and some women do. The point? They buy because there’s a demand for the product, not because the product hypnotizes them into doing something they don’t want to do.

Sales becomes manipulation when the outcome isn’t what the buyer wanted or expected.

There’s an old saying in my industry that “you can’t buy a steak from McDonald’s”. If you know what you’re buying, you can’t be upset when the product isn’t as good as you thought. As with everything, you as the buyer need to research your purchases, not get mad when the product doesn’t live up to unreal expectations that you had.

When women call PUA or game, manipulation, they are essentially participating in buyer’s remorse. They were sold a product that didn’t live up to it’s billing, so they claim they were coerced into buying in. That way, they can’t be blamed for making a bad choice, and they can demonize a group of guys who simply wanted to have sex with hot girls by trying to sell themselves. The women will claim a “mystical, back door, shady” approach is what sold them, when they could’ve easily walked away and taken their “money” somewhere else.

We are seeing a society today that holds businesses to an unbelievable standard. They want service quick, food hot, and an amazing experience, or they’ll be on Yelp! quicker than you can say “bad customer review.”

Businesses are adapting but we quickly blame others for our own failures and shortcomings in actually researching what we buy. And when we get burned? We bad mouth the establishment and make it their problem. Same principle applies to dating, game and pick up.

Women realize they’ve been sold something they shouldn’t have bought, so they claim poor product, rather than taking the time to understand why they bought this. They state they were clearly “tricked”, “manipulated”, or other reasons because they wouldn’t be caught dead having sex with this “loser”. “I’m better than this,” she says to herself. She’s been manipulated by a dork. But what she doesn’t understand is that she made that choice to sleep with him.

So, remember this ladies. No one is manipulating you. No one is tricking you into sleeping with them. You have free will to walk away and not buy, and many of your colleagues do this every day to guys coming up to them. So why are you different? You aren’t.

If a product, slogan, or advertisement controls your free will and choice, perhaps you need to not be as pliable to those techniques and be more mindful of your personal choices and wants.

Stop having buyer’s remorse and blaming the PUA and game community for “manipulating” you when they are only selling a product. Take responsibility for your own actions and you will be certain the next product you “buy” will be one you actually like.